Problem
Creative Collective was a growing organization experiencing role ambiguity, inconsistent performance contributions, and challenges aligning their team structure to their strategic priorities.This was contributing to inefficiencies, communication gaps and employee disengagement.
Solution
Provided strategic HR consulting focused on organizational design, role clarity and performance alignment. This included facilitating a team workshop, customized role documentation and leadership coaching.
Service
Partnered with the leadership team to:
Conduct discovery interviews to understand team dynamics and identify pain points.
Facilitate a collaborative workshop to define key responsibilities and decision rights.
Align roles to business objectives and streamline communication channels.
Develop clear, mission-driven role descriptions and increase accountability.
Outcome
Creative Collective emerged with:
Clearly defined roles and expectations across their organization.
Improved team alignment and accountability.
Increased employee engagement and ownership.
Defined structure to support future growth and clarity in talent decisions.
Creative Collective, Inc.
Creative Collective Inc. is a Wilmington, North Carolina-based digital marketing agency fueled by the joy of helping other businesses thrive. CC excels at achieving the objectives of its partners by designing unique solutions in tune with business goals and customer needs. Through strategy and high-quality content, CC has mastered the art of generating awareness, building a community, and cultivating a brand.

"Working with Lesley was a game-changer for our team! We emerged with clarity and clearly defined roles and expectations, which have made a huge difference. We now have a solid structure to support our future growth and make talent decisions with confidence. Lesley truly helped us build a stronger, more cohesive team!"